Hovis (Malted Brown Bread)

Ahhhh... high school memories! One certain Mr. Brown was my maths teacher and had a great sense of humour. Which was just as well. You see, it was during his tenure at Lanark Grammar School that a British baking company (sorry, I've forgotten their name) introduced their delicious malty brown bread which they marketed under the brand name "Hovis" and they launched the product with TV commercials that proclaimed, simply, "Don't say brown - say 'Hovis'". Yep, you guessed it. From that day forth, our beloved teacher was known and addressed as Hovis. So here's a copycat recipe, in his memory.
- Ready In:
- 1hr 15mins
- Serves:
- Yields:
- Units:
6
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ingredients
- 6 ounces self rising flour
- 2 tablespoons malt drink powder (such as horlicks or similar)
- 1 ounce soft light brown sugar or 1 ounce caster sugar
- 3 ounces sultanas or 3 ounces mixed dried fruit
- 2 tablespoons golden syrup
- 5 fluid ounces milk
directions
- Preheat oven to 350°F and grease a 1-pound loaf tin well.
- Place all the ingredients in a large bowl and mix well together to form a thick batter.
- Turn the mixture into the tin and bake in the oven for 50-60 minutes or until a skewer inserted in the centre comes out clean.
- Turn out and leave to cool on a wire rack.
- Serve sliced, spread with butter.
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RECIPE MADE WITH LOVE BY
@Millereg
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@Millereg
Contributor
"Ahhhh... high school memories! One certain Mr. Brown was my maths teacher and had a great sense of humour. Which was just as well. You see, it was during his tenure at Lanark Grammar School that a British baking company (sorry, I've forgotten their name) introduced their delicious malty brown bread which they marketed under the brand name "Hovis" and they launched the product with TV commercials that proclaimed, simply, "Don't say brown - say 'Hovis'". Yep, you guessed it. From that day forth, our beloved teacher was known and addressed as Hovis. So here's a copycat recipe, in his memory."
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Oops! This was the first recipe I made after Chef Miller so kindly sent me a jar of Horlicks, but somehow I neglected to post a review. Let me correct that now! I LOVED this bread; not only was it easy to make, but it also made for the perfect snack, with a cup of tea of course! I used corn syrup instead of golden syrup (it was what I had on hand) and used golden raisins instead of sultanas (personal preference). I also made my own "self-rising" flour, as Anu did. It smelled wonderful while it baked, and the taste is even better! This is a somewhat unusual "quick bread", and I urge everyone to give it a try at least once.Reply
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