In 13x9 pan, melt butter in oven for 3-5 minutes; stir in Italian Seasoning. Meanwhile, in medium bowl stir together flour, cheese, baking powder, and sugar; stir just until moistened.
Turn dough onto lightly floured surface, knead until smooth, about 1 minute. Roll dough into a 12x6 rectangle, cut into 1" strips. Twist each strip of dough; roll to coat in butter mixture in 13x9 pan and arrange the strips in pan.
Bake 22-27 minutes or until lightly browned. Serve immediately.