Taco Bell's Frosé Isn't Mexican, But It's OK

Forget about margaritas, frozen rosé is the newest accompaniment for your chalupa.

By Ethan L. Johns
June 07, 2018

Image: Taco Bell

It’s pink, it’s boozy and it’s cold—everything you would ever need for a supremely Instagrammable summer.

It’s frozen rosé—ahem, frosé, thank you very much—and it’s now available as a test item at select Taco Bell Cantina locations.

The frosé (technically, the “Berry Frosé Twisted Freeze”) is made with Charles & Charles rosé, which is produced in Washington and is decidedly not Mexican, but then again, is Taco Bell really Mexican? The rosé is blended with strawberry-flavored slush to make a sweet accompaniment to your favorite bag of sauce packet-flavored chips or a few Kit-Kat quesadillas.

The limited test run is only available at two Taco Bell Cantinas (the fast food chain’s alcohol-peddling urban concept): the ones in Newport Beach, California and in downtown Chicago.

According to Eater, the frosé in Newport Beach currently sells for $7.99, while Chicago’s is slightly more approachable at $5.49.

Would we have this frosé every day? Yes way. If only it were closer…

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About Ethan L. Johns

Ethan is the Food News Writer at Genius Kitchen. An expert on the Parisian bistrot, he likes bitters and salted butters, and is no fan of dessert unless it's made with fruit. His hobbies include reading up on the history of borscht and attempting to roll perfect couscous by hand. Twits & Instagram @EthanLJohns