'Tis the Season to Smell Like Pumpkin Spice Latte

Slather it on, you pumpkin fiends.

By Ethan L. Johns
August 30, 2017

Image: Native Deodorant

August 30, 2017
— Pumpkin Spice season has more or less arrived and—if the mediasphere’s obsession is at all accurate—pumpkin-flavored coffee will be soon be the only thing you ever drink. And precisely for the moment when you begin to wonder why your body’s sweat glands have started to secrete pumpkin juice, there came along a marvelous miracle of entrepreneurial ingenuity. Something to help you cover up that Pumpkin Spice smell… with more Pumpkin Spice. Yes, you guessed it: you can now buy Pumpkin Spice deodorant.

Produced by Native Deodorant, a Silicon Valley start-up trying to break away from Big Deodorant (looking at you, Old Spicey), this gift-guide essential is not only seasonally appropriate, it is an attempt to spread the good word about natural underarm deodorants. Natural, perhaps, but just In case you were afraid of its list of multi-syllabic ingredients, Native takes care to explain them to you. For instance, L. acidophilus is colloquially described as “natural bacteria found in your body already.” Creepy body surveillance aside, we do appreciate the fact that there’s no aluminum in our new PSL underarm stick, because we’re not taking any chances. Plus, sweating is natural and we’re cool with that—we’d just rather our sweat smelled like a cross between a coffee roasting house and a pumpkin patch.

If that’s not enough to sell you, take note of the company’s rave reviews. We hope that the PSL scent—which ships on September 5th—smells as good as the one which one reviewer described as a “Jesus-scented magic stick.”

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About Ethan L. Johns

Ethan is the Food News Writer at Genius Kitchen. An expert on the Parisian bistrot, he likes bitters and salted butters, and is no fan of dessert unless it's made with fruit. His hobbies include reading up on the history of borscht and attempting to roll perfect couscous by hand. Twits & Instagram @EthanLJohns