Halloween Begins Now with Hershey’s New Glow-In-the-Dark Candy

Plus, spidery Twizzlers, peanut butter ghosts and more.

By Ethan L. Johns
August 24, 2018

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Image: Amanda Marsteller


Halloween may be two months away, but that doesn’t mean you can’t start thinking about porch decorations, costumes and, of course, candy.
Hershey this week sent Genius Kitchen a big ol’ bag of their newest Halloween selections, complete with new holiday wrappers and new products. Keep an eye out in grocery stores and online as the nightmarish night of vampires, zombies and ghosts draws closer.

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New: Glow in the Dark Wrappers

A new line of candy wrappers soaks up the light… then emits it on the night of Halloween. Perfect for dark porches and dimly-lit house parties.

Hello, spooky peanut butter cups!

Why the ghoulish glow, Kit Kat?

Hershey’s has a date with the candy bowl.

New: Halloween Wrappers

More into rave-y blacklight parties? The new wrappers on these Halloween Hershey’s Kisses light up in a vibrant orange flourish when exposed to black lamps.

If you can dress up like a cowboy, shouldn’t your candy be able to as well? These “Spooky Miniatures” Kit Kat Bars are dressed up in individually-wrapped costumes. Which one will you get?

New: Halloween Twizzlers

Peel them apart and make Halloween art! These Twizzlers are orange and black cherry-flavored.

New: Fun-Sized Dark Chocolate Kit Kats

They say dark chocolate is more rich with antioxidants, so why not give out healthy candy on Halloween? Just kidding, there’s no such thing as healthy candy. But these are still cute.

Standby Classics

These eyeballs look super-cool under a blacklight; the irises and veins glow orange.

Of course, there’s always Reese’s Peanut Butter cups in the shape of ghosts and pumpkins, too.

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About Ethan L. Johns

Ethan is the Food News Writer at Genius Kitchen. An expert on the Parisian bistrot, he likes bitters and salted butters, and is no fan of dessert unless it's made with fruit. His hobbies include reading up on the history of borscht and attempting to roll perfect couscous by hand. Twits & Instagram @EthanLJohns