For More Matches, Include Food in Your Tinder Profile

But not just any old food…

By Ethan L. Johns
November 30, 2017

You’ve been swiping through Tinder for hours when, all of a sudden, a handsome young gal or a gorgeous young guy pops onto your screen. Is that a tiger? Who cares; they like guacamole. Swipe right!

It may not seem obvious that guacamole-loving online daters would automatically seem devilishly attractive (sounds pretty obvious to us...), but there’s just something about them… something that online dating service Zoosk has pinpointed as a food trend.

Using over 3.7 million dating profiles and nearly 365 million first messages, Zoosk discovered that talking about food in your profile makes you more attractive, meaning that food is linked to more inbound messages. The number-one profile food, which is linked to a 144 percent increase in messages? You guessed it: “guacamole.”

Goopy green guac, with all of its delicate dippable delectability, is followed by “potatoes” (101 percent) and “chocolate” (100 percent). If you’re into Vietnamese food, you’ll be happy to know that “pho” will net you a six percent increase in inbound messages. Isn’t that just souper-duper?!

Talking about food in your profile is not, however, the same thing as talking about food in the first message that you send. Mentioning that you just ate a big ol’ sloppy Chipotle “burrito” will set you back seven percent in terms of response rate, while “pizza” will bring you down to six percent.

Even “guacamole,” king of the profile foods, will decrease the likelihood of a response by three percent.

There are a select few foods that you can mention in the first message that will boost your response rate, namely “eggplant,” because who doesn’t love eggplant parmesan? Oh who are we kidding, this is a dating app, and eggplant, for all you non-Millennials out there, is emoji-speak for the male sex organ. We only wish Zoosk had some data on “peach.”

Some other interesting observations? Vegans and vegetarians get more replies and incoming messages. When it comes to Master of None’s “Going to Whole Foods, want me to pick up anything?”, women have more success than men. And lastly, just don’t ever get fast food on a date.

Zoosk is not exactly the same thing as Tinder, but one would imagine the guacamole magnetism remains the same no matter which dating app you’re using. So if you’re an online dater, maybe give that profile an update. You never know, you just might meet your guacamole god or goddess.

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About Ethan L. Johns

Ethan is the Food News Writer at Genius Kitchen. An expert on the Parisian bistrot, he likes bitters and salted butters, and is no fan of dessert unless it's made with fruit. His hobbies include reading up on the history of borscht and attempting to roll perfect couscous by hand. Twits & Instagram @EthanLJohns