I have used this recipe for many years. It came in the manual for the first bread machine I bought (at a garage sale, I believe it was call The Bread Machine... not sure, it was a round, taller machine... on the bulky side).
Anyway, I have tried other roll recipes over the years and not found one I like better than this. I'd say this is a pretty darn great substitute for buying Rhodes white dinner rolls. One of our favorite ways to prepare them is to divide the dough into 24 small balls and roll in butter, then put in muffin cups and sprinkle with parmesan cheese.
These are also great for using with butterscoth pull aparts: http://www.food.com/recipe/easy-overnight-ooey-gooey-pull-apart-caramel-rolls-308969 . I divide the dough into 12 pieces, then each piece into 4 pieces, and roll each piece into a ball, then dip them individually in butter, then the pudding/brown sugar mix. AMAZING!