The receipe, although not traditional as AB acknowledged in the Little Big Lunch Good Eats episode, works great when preparing a breakfast/brunch for a group. One less thing to fuss over really.
This bears absolutely no resemblance to Alton Brown's published recipe. Brown's muffins were made the proper way, on a skillet, not baked in an oven. The order in which the ingredients are added is bollixed up as compared to Brown's recipe. Putting his name on this does him a disservice.