Amazing ingredients in this rub! I used it on NY Strip steaks, then sliced thinly after grilling. Served with grilled red bell peppers and onions on a tortilla, garnished with guacamole, sour cream and salsa. I was surprised by how much I loved this rub.....tasting it on its own, I was a little scared of the final outcome. But this turned out great on a strip steak. Made for PAC Spring 2011!